Enjoy this presentation on leveraging Spiral Dynamics and Integral Theory to produce purposeful social media content. Gain insights into the drivers and shadows of each level, and discover how this model can help you evaluate your current online presence and determine your desired image on different public platforms. Bett Bollhoefer will share her own journey of creating content and burning out.

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About the presenter:

Tech leader for 23 years, former CTO for AI company, worked at Meta & Instagram for almost 2 years. Has self published 8 books on Amazon KDP. Had a software architecture podcast for 2 years. Has written blogs for 90 day stints. Posted to Instagram for 90 days straight. Posted one yoga video every week for 9 months.

Bett is an entrepreneur in wellness and CEO of a software startup focusing on bringing insights to small organizations just like the big organizations get. Her company is called Redwood Forest Insights and is inspired by how redwood trees build a mycelial network of roots and communicate with each other through it.

She lives in Oakland, CA with her amazing husband Steve and their three rescue cats: Hansel, Gretel and Hamlet.

She has a love hate relationship with social media. She is glad to use this session as therapy.

View the PDF at your leasure:

drive.google.com/file/d/1sBfZujOWSOoi8_QZkHfUAMG-yln0uIn9/view?usp=share_link